Being Liked as a Leader: Why It Matters More Than You Think

Why Being Liked as a Leader Isn’t the Goal — But Still Matters

In leadership, being liked shouldn’t be the objective, but it directly influences motivation, creativity, and accountability — which is why understanding being liked as a leader matters.

We have talked to many leaders who tell us, “I don’t care if they like me or not — I’m the boss.” Really?

Let me ask you a question:

Can you think of one person you disliked, that you wanted to work hard for? Someone you were inspired to give your best, your creativity, your problem-solving, and your effort?

Probably not.

The more realistic scenario is this: People use their creativity to rebel, to work around rules, and when you’re not onsite, standards drift and performance slips. Ultimately, the entire organization suffers.

So what should you do instead?

Know the Rules — and Teach Them Clearly

Your employees need to understand:

• The rules and regulations

• What is expected of them

• What will happen if expectations aren’t met

And that starts with you knowing these inside and out.

Invest in the Individual — Not Just the Output

Sit with your people and learn:

• Their strengths

• Their weaknesses

• Their goals

• Their hopes for the future

Leadership is personal — not mechanical.

Use the Behaviors of Leadership Daily

We also call these the behaviors of love — and if you’ve taken our courses, you know why:

• Patience

• Kindness

• Humility

• Respect

• Selflessness

• Forgiveness

• Honesty

• Commitment

When applied consistently, your employees feel valued, important, and accountable.

Being Liked Is a Result — Not the Goal

You don’t lead to be liked.

You lead with integrity, consistency, and accountability —and the result is that people will like you.

And when people like you? They:

• Work harder

• Think more creatively

• Take more initiative

• Grow faster

• Elevate the team

• Strengthen the organization

If your push is toward excellence, being liked shouldn’t drive your decisions —but it absolutely impacts the outcome of those decisions.

Build Trust That Drives Real Organizational Results

Strong leadership relationships don’t happen by accident — they happen through intentional behaviors, consistent communication, and trust-building skills.

For a deeper, practical framework, explore the Building Trust & Relationships in Leadership workbook.